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Bangladesh - Corporate - December 3, 2022

SME Fair gets momentum with fashionable products

Sharif Ahmed with Ashfaque Choudhury: The three-day long 10th National SME Fair-2022, the country’s largest small and medium enterprise (SME) fair, has attracted huge visitors and potential customers, which gave the fair a new height. Thousands of visitors have visited the fair with enthusiasms. The exhibitors offered attractive discounts in their stalls so that the fashion-loving people can enjoy the diversified fashionable products.
The exhibitors filled their stalls with products of various designs and colors to attract people.
The fair, which had been held at the Bangabandhu International Conference Centre (BICC), on 1-3 December,organized by the SME Foundation.
In total 351 stalls with 325 SME entrepreneurs from 12 sectors, participated in the fair exhibiting locally made jute products, food and agro-processing products, leather goods, electrical and electronics products, light engineering products, IT products, plastic and other synthetic goods, handicrafts, and design & fashion wear products.
Jermatz Limited has participated in the fair to showcase their products. Jermatz has been meeting the local demand for jute products since 2015.
Its managing director, Ismat Jerin Khan, said they have come up with approximately thirty diversified jute products, such as runners’ bag, wine bags, round floor mats, oval mats, fruit baskets, square baskets, dinner mats, table mats, handbags, and ladies’ purses, at the fair.
“We have offered a number of discounts this year to help clients enjoy superior juteproducts within price range. 10 percent discounts were offered on several jute-made product categories,” Ismat Jerin stated.
When asked about the price, she replied that all the products were available within the price range of Tk 50 and Tk 5,000.
Commenting on the export of jute goods, she told, “We have already sold jute goods to countries like Switzerland and Iraq.”
Ismat Jerin Khan further said, “We are receiving sample orders from foreign buyers from countries such as the US, UK, and China. A UK-based buyer has purchased 50 pieces and shown interest in purchasing more items and placing orders to us. All types of eco-friendly products, such as jute, cane, sea-grass, and dead leaf, have been the pinnacle choice of foreign buyers.”
‘ArmadeA’, a manufacturer of leather goods, participated in the fair to demonstrate their products that are completely locally produced.
“We are offering 10 to 20 percent discounts on our products to attract customers so that they can experience premium products at a discounted price,” said Alauddin Sohel, the founder of ArmadeA.
“Every year, we focus on developing new items, and this process has been ongoing since the factory’s start. As a result, a few more products will be introduced to our fleets, which include all forms of leather footwear, bags, jackets, and other accessories. Our new launching product is leather shoes,” he added.
“Last year we received very good response about our export item, the leather jacket,” said AlauddinSohel.
In order to give our consumers better service, he said, “Our products include leather jackets for women and men, official bags, laptop bags, messenger bags, wallets, belts, shoes, and notebook covers, among others,” he added.
Shahadat Hossain, a service holder at a private firm, has come to the fair, saying, “I have come to the fair to buy our local handicraft products, which are affordable andthe quality is excellent at the same time.Every year I try to pay a visit to the fair,” he added.

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